Your T-shirt for life
7 Aug 2008
When designing the battery emperor’s clothes, a rather royal treatment is in place. Which is why we chose to decorate those Panasonic chests with a suitable shiny scutcheon. Haute couture à la Design is Dead.
Grimm revisited
4 Aug 2008
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BASE equipped one of its Antwerp based shops with a touchscreen, so that their customers would be able to windowshop for call credit 24/7. A useful tool, since -honestly- you don’t wanna run out of calling value in a situation like this naughty red riding hood! We created an animated screensaver and teaser campaign to attract the attention of passers-by and stimulate them to top up before bad things happen.
Amus(eum)ing website
31 Jul 2008
Getting teens and twens to go to a museum is somewhat harder than getting them to surf to a website, certainly when it’s a funky one like we created for AmuseeVous. With curators of Belgium’s great museums watching us closely, we sure felt stimulated to produce a true masterpiece. Eat your heart out, Jackson Pollock!
Let’s go to Alaska
24 Jul 2008
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Accountancy may not be the coolest thing on the planet, Alaska sure is! The accountance agency formerly known as Fidulemco was in desperate need of some image refreshening. So, we gave them Alaska: icebergs, lots of white and blue, vast landscapes and clear healthy air. We rebaptized the company “Alaska”, provided them with a freezer-fresh logo, corporate identity and website. They now are propably the coolest accountance agency in the world!
Ecover and its other audience
16 Jun 2008
Until recently, Ecover’s customer base consisted mainly of devoted, darkgreen followers of the sustainability religion. The open sandals, woolly socks type, you know. We were assigned to develop a strategy to set up a connection between the Ecover-brand and “that other audience”. That large audience of light green consumers, who practice their ecological beliefs in a common-or-garden sort of fashion. This is where we developed The Healthy Home platform. An ever expanding environment that so far caused Ecover to acquire new customers, get to know them and communicate with them.
Sunny site up…
10 Jun 2008
Well, the weather wasn’t on Live Nation’s side during the first edition of Werchter Boutique, but we sure as hell made those guys a sunny site. A family friendly place, made of heavenly blue, grass green and a tropical touch: like the festival itself.
And the answer is… green
4 Jun 2008
In an attempt to make the Pukkelpop grasslands a healthier place, Ecover teams up with the festival organization to green up its image and visitors. To illustrate this partnership, we created an online quiz with questions in the range of “which rock singer consistently uses but one piece of toilet paper when visiting the loo?”. It turned out to be a recipe for success: tons of people found their way to our RockEco-quiz through the HUMO website, the Pukkelpop website and the Ecover newsletter. Within less than a week all prizes had been given away and the contest was closed!
DJ-shopping online?
11 May 2008
Booking agency DJ Factory represents Belgium’s most fashionable deejays and partyconcepts. On their equally fashionable webspot, people can browse through conveniently arranged DJ-profiles and tour rosters in order to finally book the most suitable music master to lighten up their party. An URL to bookmark if you’re up for a good shake!
Could this be h(e)aven?
30 Apr 2008
In order to communicate the “Vlaamse Havendag”, an event promoting the Flemish port-activities, Sylvester Productions assigned us to create a temporary minisite. No redundant bits and bops, but a transparent source of information, which clearly mapped the places to be and to see. Sometimes less really is more.
Rock Werchter rules!
16 Apr 2008
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A four-day-marathon of musical delicacies calls for an equally rockalicious representation online: we know that much after designing the music feast’s webspot for years. For the 2008 edition, we pulled out all tricks to provide music lovers with nicely wrapped and much needed information, fun stuff and some homemade behind-the-scenes footage.