Whoever does not love his work, cannot hope that it will please others.
(Anonymous)
Uptil now, AXE’s online representation in Belgium and The Netherlands consisted solely of campaign websites. Our mission was to conceive and design an actual core website, incorporating the typical AXE spirit and sexiness. Browse the products and fun campaigns, get in touch with AXE’s steaming hot secretary and enter the mysterious, boudoiresque V.I.P.-room!
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Taking up Panasonic Batteries’ new campaign, we faced a double challenge: to introduce the brand’s re-named ranges, and to educate the consumer on which batteries to use for which appliances. For our creative concept, we decided to go with the successfull flow that is the 2010 WorldCup. Curious about the compatibilty of batteries and balls? Show off your soccer skills in our online game!
