Whoever does not love his work, cannot hope that it will please others.
(Anonymous)
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In order to create some noise and visibility around Pienternet’s SmartAss campaign, our designers went completely loose, which resulted in a series of postcards that many a youngster would kill for and a flyer that will probably never leave the pocket of their pants again.
When designing the battery emperor’s clothes, a rather royal treatment is in place. Which is why we chose to decorate those Panasonic chests with a suitable shiny scutcheon. Haute couture à la Design is Dead.
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BASE equipped one of its Antwerp based shops with a touchscreen, so that their customers would be able to windowshop for call credit 24/7. A useful tool, since -honestly- you don’t wanna run out of calling value in a situation like this naughty red riding hood! We created an animated screensaver and teaser campaign to attract the attention of passers-by and stimulate them to top up before bad things happen.
